Challenges faced
Qualipharma is a company specializing in GXP and FDA consulting.
They wanted >>
- To design a stand in line with their branding
- To create opportunities with new contacts thus enabling meetings after the event
- To strengthen relationships with existing contacts
Our solution
Custom made stand
- We designed 2 stand proposals, at no cost, in line with Qualipharma’s brief
- We negotiated price and payment terms with custom stand builders
- We designed graphics to transmit key messages
- We prepared the final designs and graphics to be printed
- We supervised construction in the days running up to the fair as well as on the first day of the fair
- We were there to resolve any issues that arose during the fair
- We took down the stand after the fair
Marketing Plan
- We created a marketing action plan for before, during, and after the fair
- We designed and built the landing page to promote attendance to the fair and meeting bookings
- We designed and built a Banner for the front page of Qualipharma
- We created email marketing campaigns
- We launched social media network campaigns
- We created blog articles related to activities at the fair
- We edited videos used for the stand
- We designed their email signature
- We created PowerPoint presentations for talks during the event
- We promoted workshops and other things to do during the fair
What we achieved together
Aside from incredible feedback from people who visited the stand, we also
received:
- More than 600 visits during the 3 day fair
- 2.More than 300 new subscribers to the newsletter
- More than 150 attendees to the workshops given by Qualipharma during the event
Team involved
Néstor Tejero Bermejo
Managing Director
Néstor manages Reinicia_ and advises both big and small clients within various industries.
Virginia Barrios
Content and Social Media Manager
It doesn’t matter how many new social networks are invented, Virginia has created a profile for all
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