CRM Course with Zoho or Mailchimp
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Description
The relationship with your customers is one of the fundamental pillars of your business. For this reason, at Reinicia, we offer a course in which you will learn to understand what a CRM is and how to incorporate it into your marketing plan, applying it to Zoho and Mailchimp. You’ll learn about tools, strategies, platforms and everything you need to get the most out of your company thanks to our experience.
It is a 100% online and practical course in which you will learn about Zoho and Mailchimp to optimize the relationship with your customers quickly and easily.
More than 10,000 students have learned with us.
Dare to join us!
Marketing and e-commerce professionals
Managers of online stores, content platforms and corporate websites
Entrepreneurs
Local businesses that want to position themselves to better capture their target audience
Understand what a CRM is and what it is for
How to choose the most appropriate platform for your business
How to integrate a CRM into your Marketing Plan
How to set up Zoho CRM or Mailchimp
Control the performance of the platform and keep track of evolutionary improvements
Marketing and e-commerce professionals
Managers of online stores, content platforms and corporate websites
Entrepreneurs
Local businesses that want to position themselves to better capture their target audience
Understand what a CRM is and what it is for
How to choose the most appropriate platform for your business
How to integrate a CRM into your Marketing Plan
How to set up Zoho CRM or Mailchimp
Control the performance of the platform and keep track of evolutionary improvements
Course index
- What is a CRM, and why you should use one
- Features of a CRM
- How to choose the best tool?
- The CRM within Inbound Marketing and the ACE System
- Assignment of value to each client within the company
- Optimization of the customer portfolio: loyalty, retention, satisfaction and Lifetime Value (LTV)
- 360º CRM strategies: sales network + email + RRSS + SMS + Automation + Surveys
- CRM tools and automation (marketing, sales and management)
- Practical application with Zoho or Mailchimp
- Analytics and KPIs
Instructors
Néstor Tejero Bermejo
Managing Director_
Néstor manages Reinicia_ and advises both big and small clients within various industries.
He focuses on a variety of topics, from defining business models and evaluating growth strategies, to preparing individual campaigns. What Néstor loves most is learning about new business models and brainstorming ideas on how to reach clients.
He has been teaching and offering workshops and training on marketing and business for more than 10 years. He strongly believes that the more you teach, the more you learn. Peculiar paradox.
Néstor hasn’t said no to a catch up and a beer since 2006.
Álvaro O’Donnell
Digital Strategy, CRO and CRM__
Whoever comes to Reinicia_ looking for a marketing strategy will get the chance to meet Álvaro. He understands different business models and client needs better than anyone and he builds strategies that meet objectives.
Always original, yet also realistic. If something doesn’t work, he pivots.
Álvaro also shares his knowledge as a professor for many of our Reinicia courses where his expertise always shines bright.
Give him pen and paper and he will create a beautiful portrait.
Why should you choose a Reinicia Digital Marketing course?
- We adore sharing our knowledge about different tools and areas within marketing.
- We have over 10 years experience in teaching courses.
- As one of the FUNDAE’s partnering companies, we can offer you redeemable courses.
- We adapt our training to your needs and your industry.
- Each course we design is based on a specific level.
