{"id":16792,"date":"2024-06-27T10:57:52","date_gmt":"2024-06-27T08:57:52","guid":{"rendered":"https:\/\/www.agenciareinicia.com\/?post_type=casos&#038;p=16792"},"modified":"2024-06-27T10:57:53","modified_gmt":"2024-06-27T08:57:53","slug":"medibiotix-integracion-centralizacion-zoho","status":"publish","type":"casos","link":"https:\/\/www.agenciareinicia.com\/casos-exito\/medibiotix-integracion-centralizacion-zoho\/","title":{"rendered":"MedibiotiX: Integraci\u00f3n y centralizaci\u00f3n de procesos con Zoho"},"content":{"rendered":"\n<div class=\"wp-block-group has-light-gray-background-color has-background\"><div class=\"wp-block-group__inner-container is-layout-flow wp-block-group-is-layout-flow\">\n<h2 class=\"wp-block-heading\">Retos de partida<\/h2>\n\n\n\n<div class=\"wp-block-columns is-layout-flex wp-container-core-columns-is-layout-1 wp-block-columns-is-layout-flex\">\n<div class=\"wp-block-column is-layout-flow wp-block-column-is-layout-flow\">\n<p>MedibiotiX es la marca de productos simbi\u00f3ticos de Heel Espa\u00f1a. Ofrece soluciones innovadoras que cuidan tu salud emocional, f\u00edsica y mental. Necesitaban &gt;&gt;<\/p>\n\n\n\n<figure class=\"wp-block-image size-full\"><img decoding=\"async\" width=\"900\" height=\"348\" src=\"https:\/\/www.agenciareinicia.com\/wp-content\/uploads\/2024\/05\/probioticos.jpg\" alt=\"Probi\u00f3ticos\" class=\"wp-image-16793\" srcset=\"https:\/\/www.agenciareinicia.com\/wp-content\/uploads\/2024\/05\/probioticos.jpg 900w, https:\/\/www.agenciareinicia.com\/wp-content\/uploads\/2024\/05\/probioticos-300x116.jpg 300w, https:\/\/www.agenciareinicia.com\/wp-content\/uploads\/2024\/05\/probioticos-768x297.jpg 768w\" sizes=\"(max-width: 900px) 100vw, 900px\" \/><\/figure>\n<\/div>\n\n\n\n<div class=\"wp-block-column is-layout-flow wp-block-column-is-layout-flow\">\n<ol class=\"has-regular-font-size wp-block-list\"><li>Visi\u00f3n completa de las actividades de marketing, permitiendo una toma de decisiones m\u00e1s informada.<\/li><li>Optimizaci\u00f3n del proceso comercial desde la captaci\u00f3n de contactos hasta el seguimiento y la conversi\u00f3n.<\/li><li>Posicionamiento de nueva marca al mercado.<\/li><li>Notoriedad y alcance en redes sociales para posicionamiento de marca.<\/li><\/ol>\n<\/div>\n<\/div>\n<\/div><\/div>\n\n\n\n<div style=\"height:48px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<h2 class=\"wp-block-heading\">As\u00ed lo resolvimos<\/h2>\n\n\n\n<div class=\"wp-block-columns is-layout-flex wp-container-core-columns-is-layout-2 wp-block-columns-is-layout-flex\">\n<div class=\"wp-block-column is-layout-flow wp-block-column-is-layout-flow\">\n<ul class=\"wp-block-list\" id=\"block-540dea87-520e-418a-8bed-4e4d8a715d34\"><li>\u200cDesarrollamos cuadros de mando personalizados en <strong>Zoho Analytics<\/strong> para proporcionar una visi\u00f3n detallada de las actividades de marketing.<br><\/li><li>Implementamos <strong>Zoho Forms<\/strong>, <strong>Google Analytics 4 <\/strong>(GA4), <strong>Google Tag Manager <\/strong>(GTM) y <strong>Zoho CRM<\/strong> para una gesti\u00f3n integrada desde la captaci\u00f3n hasta la conversi\u00f3n de contactos.<br><\/li><li>Implementamos <strong>estrategias de optimizaci\u00f3n<\/strong> para motores de b\u00fasqueda (SEO) y m\u00e9todos efectivos para aumentar la base de suscriptores de la newsletter.<\/li><\/ul>\n<\/div>\n\n\n\n<div class=\"wp-block-column is-layout-flow wp-block-column-is-layout-flow\">\n<ul class=\"wp-block-list\" id=\"block-540dea87-520e-418a-8bed-4e4d8a715d34\"><li>Configuramos la integraci\u00f3n de estas herramientas para mejorar la eficiencia en la captaci\u00f3n de contactos y el seguimiento de clientes potenciales.<br><\/li><li>\u200cUtilizamos <strong><strong>Easypromos <\/strong><\/strong>para aumentar la participaci\u00f3n en campa\u00f1as y promociones a trav\u00e9s de Redes Sociales.<\/li><\/ul>\n<\/div>\n<\/div>\n\n\n\n<div style=\"height:64px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<div class=\"wp-block-group ba b--blue has-white-background-color has-background\"><div class=\"wp-block-group__inner-container is-layout-flow wp-block-group-is-layout-flow\">\n<h2 class=\"wp-block-heading\">Conseguimos junt@s<\/h2>\n\n\n\n<div class=\"wp-block-columns is-layout-flex wp-container-core-columns-is-layout-3 wp-block-columns-is-layout-flex\">\n<div class=\"wp-block-column is-layout-flow wp-block-column-is-layout-flow\">\n<ol class=\"wp-block-list\"><li>Mejora del <strong>40% <\/strong>en la <strong>retenci\u00f3n de clientes<\/strong> a trav\u00e9s del CRM.<\/li><li><strong>+25% aumento en la tasa de clics <\/strong>en emails. <\/li><li><strong>1.500 nuevos suscriptores <\/strong>al bolet\u00edn informativo en el primer a\u00f1o.<\/li><li><strong>Reducci\u00f3n del 25% <\/strong>en el tiempo dedicado a la<strong> gesti\u00f3n de datos<\/strong>.<\/li><li><strong>+6.000 nuevos insights <\/strong>generados a trav\u00e9s de la anal\u00edtica web implementada y gesti\u00f3n a trav\u00e9s de cuadros de mando.<\/li><\/ol>\n<\/div>\n\n\n\n<div class=\"wp-block-column is-layout-flow wp-block-column-is-layout-flow\">\n<figure class=\"wp-block-image size-full\"><img decoding=\"async\" width=\"900\" height=\"559\" src=\"https:\/\/www.agenciareinicia.com\/wp-content\/uploads\/2024\/05\/intestino.jpg\" alt=\"Intestino\" class=\"wp-image-16794\" srcset=\"https:\/\/www.agenciareinicia.com\/wp-content\/uploads\/2024\/05\/intestino.jpg 900w, https:\/\/www.agenciareinicia.com\/wp-content\/uploads\/2024\/05\/intestino-300x186.jpg 300w, https:\/\/www.agenciareinicia.com\/wp-content\/uploads\/2024\/05\/intestino-768x477.jpg 768w\" sizes=\"(max-width: 900px) 100vw, 900px\" \/><\/figure>\n<\/div>\n<\/div>\n<\/div><\/div>\n\n\n\n<div style=\"height:48px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<div class=\"wp-block-columns is-layout-flex wp-container-core-columns-is-layout-4 wp-block-columns-is-layout-flex\">\n<div class=\"wp-block-column is-layout-flow wp-block-column-is-layout-flow\"><\/div>\n\n\n\n<div class=\"wp-block-column is-layout-flow wp-block-column-is-layout-flow\"><\/div>\n<\/div>\n\n\n\n<h3 class=\"wp-block-heading\">Equipo implicado<\/h3>\n\n\n\n<div id=\"equipo-cards-block_60671ce6a5ba3\" class=\"equipo-cards\">\n\n\t\n\t\t<div class=\"flex flex-wrap nl2 nr2\">\n\n\t\t\t\n\t\t\t\t<div class=\"single bg-light-gray flex mt3 mh2 flex-auto\">\n\t\t\t\t\t<div class=\"thumb w3 w4-l ba b--light-gray bg-top cover flex-shrink-0\" style=\"background-image: url( 'https:\/\/www.agenciareinicia.com\/wp-content\/uploads\/2022\/01\/paolo-bergamelli-web-v1-editado-222x300.jpg' );\"><\/div>\n\t\t\t\t\t\n\t\t\t\t\t<div class=\"text pa3\">\n\t\t\t\t\t\t<h4 class=\"mt0 mb0 f6 dark-gray ttu tracked f5\">Paolo Bergamelli<\/h4>\n\t\t\t\t\t\t<h5 class=\"mt0 mb3 black f4\">Full Stack Developer y Consultor Zoho<\/h5>\n\t\t\t\t\t\t<p class=\"dark-gray ma0\">Se encarga de que nunca falte Taleggio en la agencia. Un maestro reponiendo siempre a tiempo.<\/p>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\n\t\t\t\n\t\t\t\t<div class=\"single bg-light-gray flex mt3 mh2 flex-auto\">\n\t\t\t\t\t<div class=\"thumb w3 w4-l ba b--light-gray bg-top cover flex-shrink-0\" style=\"background-image: url( 'https:\/\/www.agenciareinicia.com\/wp-content\/uploads\/2022\/06\/alejandro-tarin-200x300.jpg' );\"><\/div>\n\t\t\t\t\t\n\t\t\t\t\t<div class=\"text pa3\">\n\t\t\t\t\t\t<h4 class=\"mt0 mb0 f6 dark-gray ttu tracked f5\">Alejandro Tar\u00edn<\/h4>\n\t\t\t\t\t\t<h5 class=\"mt0 mb3 black f4\">Product Owner<\/h5>\n\t\t\t\t\t\t<p class=\"dark-gray ma0\">Product Owner con un gusto exquisito. <\/p>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\n\t\t\t\n\t\t\t\t<div class=\"single bg-light-gray flex mt3 mh2 flex-auto\">\n\t\t\t\t\t<div class=\"thumb w3 w4-l ba b--light-gray bg-top cover flex-shrink-0\" style=\"background-image: url( 'https:\/\/www.agenciareinicia.com\/wp-content\/uploads\/2021\/07\/Elena-Rojo-01-1-200x300.jpg' );\"><\/div>\n\t\t\t\t\t\n\t\t\t\t\t<div class=\"text pa3\">\n\t\t\t\t\t\t<h4 class=\"mt0 mb0 f6 dark-gray ttu tracked f5\">Elena Rojo<\/h4>\n\t\t\t\t\t\t<h5 class=\"mt0 mb3 black f4\">Responsable de Comunicaci\u00f3n, Eventos y Formaciones<\/h5>\n\t\t\t\t\t\t<p class=\"dark-gray ma0\">Product Owner y Scrum M\u00e1ster a ratitos<\/p>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\n\t\t\t\n\t\t\t\t<div class=\"single bg-light-gray flex mt3 mh2 flex-auto\">\n\t\t\t\t\t<div class=\"thumb w3 w4-l ba b--light-gray bg-top cover flex-shrink-0\" style=\"background-image: url( 'https:\/\/www.agenciareinicia.com\/wp-content\/uploads\/2021\/07\/Alvaro--300x300.png' );\"><\/div>\n\t\t\t\t\t\n\t\t\t\t\t<div class=\"text pa3\">\n\t\t\t\t\t\t<h4 class=\"mt0 mb0 f6 dark-gray ttu tracked f5\">\u00c1lvaro O&#8217;Donnell<\/h4>\n\t\t\t\t\t\t<h5 class=\"mt0 mb3 black f4\">Estrategia Digital y CRO<\/h5>\n\t\t\t\t\t\t<p class=\"dark-gray ma0\">Habilidad de transformar ideas abstractas y complejas en conceptos sencillos.<\/p>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\n\t\t\t\n\t\t\t\t<div class=\"single bg-light-gray flex mt3 mh2 flex-auto\">\n\t\t\t\t\t<div class=\"thumb w3 w4-l ba b--light-gray bg-top cover flex-shrink-0\" style=\"background-image: url( 'https:\/\/www.agenciareinicia.com\/wp-content\/uploads\/2021\/07\/vir3-compressed-200x300.jpg' );\"><\/div>\n\t\t\t\t\t\n\t\t\t\t\t<div class=\"text pa3\">\n\t\t\t\t\t\t<h4 class=\"mt0 mb0 f6 dark-gray ttu tracked f5\">Virginia Barrios<\/h4>\n\t\t\t\t\t\t<h5 class=\"mt0 mb3 black f4\">Responsable de Contenidos y Redes Sociales<\/h5>\n\t\t\t\t\t\t<p class=\"dark-gray ma0\">Contenido escrito o visual, domina ambos.<\/p>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\n\t\t\t\n\t\t<\/div>\n\t\n<\/div>\n\n<style>\n\n@media screen and (min-width: 60em) {\n\t#equipo-cards-block_60671ce6a5ba3 .single {\n\t    flex-basis: calc(50% - 1rem);\n\t}\n}\n\n<\/style>\n\n\n\n<p><a href=\"#\" class=\"link blue\">-&gt; Conoce a todo el equipo<\/a><\/p>\n\n\n\n<p><\/p>\n\n\n\n<div style=\"height:48px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n<div id=\"double-cta-block_60c3278b7c6dd\" class=\"double-cta alignfull flex-l  has-background estilo-1 \">\n\n\t<div class=\"w-50-l pv4 pv5-l flex justify-end has-background bt bb b--black has-yellow-background-color\">\n\n\n\n\t\t<div class=\"title ph3  f3 f2-l black\">\n\t\t\tTe ense\u00f1amos el camino inteligente_ para alcanzar tu meta >\t\t\t\t\n\t\t\t<\/div>\n\t<\/div>\n\n\t<div class=\"w-50-l pv5-l has-background bt bb b--black has-white-background-color pv4\">\n\n\t\t<div class=\"buttons ph3 pl4-l flex-l pb6 pb4-l overflow-hidden\">\n\n\t\t\t<div>\n\n\t\t\t<div class=\"dark-gray mb4 \">\n\t\t\t\t\u00a1Dinos c\u00f3mo quieres que nos conozcamos!\t\t\t<\/div>\n\n\t\t\t\n\t\t\t\t<div class=\"mb3 wp-block-button is-style-fill mw5 relative z-1\">\n\t\t\t\t\t<a href=\"#double-cta-block_60c3278b7c6dd-modal\" rel=\"modal:open\" class=\"wp-block-button__link has-white-color has-blue-background-color has-text-color has-background flex items-center\">\n\t\t\t\t\t\t<span class=\"material-icons mr2\">event<\/span> Reunirse\t\t\t\t\t<\/a>\n\t\t\t\t<\/div>\n\n\t\t\t\t<div id=\"double-cta-block_60c3278b7c6dd-modal\" class=\"modal\">\n\t\t\t\t  <iframe width='100%' height='585px' src='https:\/\/agenciareinicia.zohobookings.eu\/portal-embed#\/customer\/agenciareiniciaweb' frameborder='0' allowfullscreen='' > <\/iframe>\t\t\t\t<\/div>\n\n\t\t\t\n\t\t\t\n\t\t\t\t<div class=\"mb3 wp-block-button mw5 relative z-1\">\n\t\t\t\t\t<a href=\"\/contacta-con-nosotros\/\" class=\"ba wp-block-button__link has-blue-color has-text-color flex items-center bg-white\">\n\t\t\t\t\t\t<span class=\"material-icons mr2\">email<\/span> Escribir\t\t\t\t\t<\/a>\n\t\t\t\t<\/div>\n\n\t\t\t\n\t\t\t\n\t\t\t\t<div class=\"wp-block-button mw5 relative z-1\">\n\t\t\t\t\t<a href=\"tel:+34915222767\" class=\"ba wp-block-button__link has-blue-color has-text-color flex items-center bg-white\">\n\t\t\t\t\t\t<span class=\"material-icons mr2\">call<\/span> +34 915 222 767\t\t\t\t\t<\/a>\n\t\t\t\t<\/div>\n\n\t\t\t\n\t\t\t<\/div>\n\n\t\t\t<div class=\"illustration relative\">\n\n\t\t\t\t\t\t\t\t\t<img decoding=\"async\" class=\"img absolute relative-l\" width=\"300\" src=\"\/wp-content\/uploads\/2021\/11\/Identidad_Marca_b.png\">\n\t\t\t\t\t\t\t<\/div>\n\n\t\t<\/div>\n\n\t\t\n\n\t<\/div>\n\n<\/div>\n\n<style>\n\t#double-cta-block_60c3278b7c6dd .title,\n\t#double-cta-block_60c3278b7c6dd .buttons {\n\t\tmax-width: 48rem;\n\t}\n\t.double-cta .illustration .img {\n\t    left: 8rem;\n    \ttop: -16rem;\n\t}\n\t.wp-block .double-cta .modal {\n\t\tdisplay: none;\n\t}\n\t.jquery-modal.blocker {\n\t\tpadding: 1rem;\n\t}\n\t.jquery-modal .modal {\n\t\twidth: 100%;\n\t\tpadding: 1rem;\n\t}\n\n\t@media screen and (min-width: 30em) {\n\t\t.double-cta .illustration .img {\n\t\t\tleft: -7rem;\n\t\t\ttop: 2rem;\n\t\t}\n\t}\n\t@media screen and (max-width: 30em) {\n\t\t.double-cta.estilo-2 .wp-block-button {\n\t\t    max-width: 14rem;\n\t\t}\n\t\t.double-cta.estilo-2 .illustration .img {\n\t    \ttop: -15rem;\n\t\t}\n\t}\n\n<\/style>\n\n\n<div class=\"wp-block-group alignfull has-black-background-color has-background\"><div class=\"wp-block-group__inner-container is-layout-flow wp-block-group-is-layout-flow\">\n<div style=\"height:48px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<h3 class=\"has-white-color has-text-color wp-block-heading\">Servicios relacionados<\/h3>\n\n\n<div id=\"servicios-relacionados-carousel-block_60e30d5a75026\" class=\"servicios-relacionados-carousel  has-white-color has-text-color mb5\">\n\t<div class=\"owl-carousel-wrapper\">\n\t\t<div class=\"owl-carousel\">\n\n\t\t\t\n\t\t  \t\t\t<div class=\"has-white-background-color related-service\">\n\n\t\t\t\t\t\t<a class=\"flex items-center justify-center thumbnail pa4\" href=\"https:\/\/www.agenciareinicia.com\/servicio\/email-marketing\/\">\n\t\t\t\t\t\t\t<img decoding=\"async\" src=\"https:\/\/www.agenciareinicia.com\/wp-content\/uploads\/2021\/10\/white-email-marketing.svg\" class=\"w4 wp-post-image\" alt=\"\" \/>\t\t\t\t\t\t<\/a>\n\n\t\t\t\t\t\t<div class=\"pa4\">\n\n\t\t\t\t\t\t\t<h2 class=\"mv0 f4\">\n\t\t\t\t\t\t\t\t<a href=\"https:\/\/www.agenciareinicia.com\/servicio\/email-marketing\/\" class=\"link black\">\n\t\t\t\t\t\t\t\t\tAgencia de Email Marketing\t\t\t\t\t\t\t\t<\/a>\n\t\t\t\t\t\t\t<\/h2>\n\n\t\t\t\t\t\t\t\t\t  \t\t\t\t\t\t<p class=\"dark-gray\">\n\t\t  \t\t\t\t\t\t\tYa sea para ayudarte a poner en marcha tus campa\u00f1as o para hacernos cargo de parte o toda la activi&#8230;\t\t\t\t\t\t\t\t<\/p>\n\t\t  \t\t\t\t\t\n\t\t\t\t\t\t\t<p class=\"mb0\">\n\t\t\t\t\t\t\t\t<a href=\"https:\/\/www.agenciareinicia.com\/servicio\/email-marketing\/\" class=\"link blue\">\n\t\t\t\t\t\t\t\t\t-> Ver servicio\t\t\t\t\t\t\t\t<\/a>\n\t\t\t\t\t\t\t<\/p>\n\n\t\t\t\t\t\t<\/div>\n\n\t\t\t\t\t<\/div>\n\n\t\t\t\t\n\t\t  \t\t\t<div class=\"has-white-background-color related-service\">\n\n\t\t\t\t\t\t<a class=\"flex items-center justify-center thumbnail pa4\" href=\"https:\/\/www.agenciareinicia.com\/servicio\/analitica-web\/\">\n\t\t\t\t\t\t\t<img decoding=\"async\" src=\"https:\/\/www.agenciareinicia.com\/wp-content\/uploads\/2021\/10\/white-scale.svg\" class=\"w4 wp-post-image\" alt=\"\" \/>\t\t\t\t\t\t<\/a>\n\n\t\t\t\t\t\t<div class=\"pa4\">\n\n\t\t\t\t\t\t\t<h2 class=\"mv0 f4\">\n\t\t\t\t\t\t\t\t<a href=\"https:\/\/www.agenciareinicia.com\/servicio\/analitica-web\/\" class=\"link black\">\n\t\t\t\t\t\t\t\t\tAgencia de Anal\u00edtica Web\t\t\t\t\t\t\t\t<\/a>\n\t\t\t\t\t\t\t<\/h2>\n\n\t\t\t\t\t\t\t\t\t  \t\t\t\t\t\t<p class=\"dark-gray\">\n\t\t  \t\t\t\t\t\t\tTe ayudamos a convertir los datos en conocimiento \u00fatil para mejorar en tu camino hacia los objetivo&#8230;\t\t\t\t\t\t\t\t<\/p>\n\t\t  \t\t\t\t\t\n\t\t\t\t\t\t\t<p class=\"mb0\">\n\t\t\t\t\t\t\t\t<a href=\"https:\/\/www.agenciareinicia.com\/servicio\/analitica-web\/\" class=\"link blue\">\n\t\t\t\t\t\t\t\t\t-> Ver servicio\t\t\t\t\t\t\t\t<\/a>\n\t\t\t\t\t\t\t<\/p>\n\n\t\t\t\t\t\t<\/div>\n\n\t\t\t\t\t<\/div>\n\n\t\t\t\t\n\t\t  \t\t\t<div class=\"has-white-background-color related-service\">\n\n\t\t\t\t\t\t<a class=\"flex items-center justify-center thumbnail pa4\" href=\"https:\/\/www.agenciareinicia.com\/servicio\/desarrollo-apis\/\">\n\t\t\t\t\t\t\t<img decoding=\"async\" src=\"https:\/\/www.agenciareinicia.com\/wp-content\/uploads\/2021\/10\/white-api.svg\" class=\"w4 wp-post-image\" alt=\"\" \/>\t\t\t\t\t\t<\/a>\n\n\t\t\t\t\t\t<div class=\"pa4\">\n\n\t\t\t\t\t\t\t<h2 class=\"mv0 f4\">\n\t\t\t\t\t\t\t\t<a href=\"https:\/\/www.agenciareinicia.com\/servicio\/desarrollo-apis\/\" class=\"link black\">\n\t\t\t\t\t\t\t\t\tDesarrollo de APIs e 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